Rob Sadowski recently joined Cohesity as our new Vice President of Product and Solutions Marketing. He spent the last eight years leading Google Cloud’s security messaging and platform security marketing. Before that, he was at RSA Security for almost a decade. You may have seen his name pop up in various articles or on television at CNBC, Fox Business, and the Financial Times, covering everything from data sovereignty to data breaches.
Helping our customers recover and minimize the business impact of data breaches, ransomware, and other incidents is a part of our everyday work. As the number of attacks and their costs continue to grow, resilience, the ability for your business to get back up and running, is what matters.
What does our new marketing lead for Cohesity’s products and solutions think about all of this? We wanted to get to know Rob a bit more, so we asked him five questions about work and life outside of work.
Five questions with Rob Sadowski
We’ve got three work-y questions, and two fun ones.
First question:
#1: At a dinner party, someone asks, “What do you do for a living?” How do you respond?
RS: I lead product marketing for the leading cyber resilience company. Hopefully, that’s an intriguing enough lead that they’ll ask more about resilience and what that means or what it entails: We help organizations ensure that the data that drives their business is safe. And when dealing with an incident that affects their data, we help minimize disruptions to their operations and ensure that they get back up and running as fast as possible.
#2: What’s changed in the cybersecurity business recently? And why’d you join Cohesity?
RS: The industry is so dynamic, but what has struck me recently is how organizations are changing their thinking about security incidents. The focus used to be on investigation: Who came at me? How did they get in? What were their techniques so we can defend against future attacks? This still happens, but the key conversation has shifted away from how they got in to: How do we get back up and running in a more secure state? In terms of some familiar industry frameworks, disciplines like response and recovery have become as important as prevention and detection, or even more so.
I wanted to come to a place that can support and accelerate this evolution of thinking and capabilities, to give organizations the confidence that they will bounce back when incidents happen. Helping organizations that operate some of the most critical services worldwide in what could be their most challenging times is a great mission to be a part of.
#3: What advice would you give yourself earlier in your career?
RS: Take risks. You may get only a few chances in your career to work for a potentially industry-changing, even world-changing organization and team. To drive the adoption of an essential new technology innovation from its inception. And if you’re not in a place like that, why not? You will always do your best work when you believe in the mission.
#4: What about outside of work? What keeps you busy?
RS: Anything that doesn’t have to happen too early in the morning. Golf, hikes, and following my favorite bands.
#5: When it comes to stacking the dishwasher, do you believe in order, and that everything has its proper place? Or, are you an agent of chaos, and it looks like a raccoon loaded the dishwasher?
RS: Ha, orderly. I usually have a good plan. Things have their proper places.
Bonus question: Star Wars or Star Trek?
RS: Star Wars. Not even close.
